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iHip, iCool, iMac: Apple proves it's the apple of my i

Daniel Walters, Opinions Editor
Issue date: 2/20/07 Last Updated: 8/9/07
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Never trap two nerds together in a small room.

They'll either suffocate under their increasingly obscure "Battlestar Galactica" references, or worse, launch into a knock-down, drag-out, spittle-flecked argument over that ancient question: Mac or PC?

"See, the Windows Service Pack 2 version 1.X patch allows me to overclock my heat sink by a measure of seven parsecs which is more than I can say for your overpriced Mac N' Crash."

"Yeah? Well, If I wanted to frag my registry every time I consistency check my CMOS-BIOS algorithms I'd run your blue-screen ridden piece of MicroCrap, you narcissistic NeoLuddite."

"Frak you!"

Soon the arguments erupt into a bloody gang war between the Mac Daddies and the Windows Media Playas, unleashing 1.21 gigawatts of geek fury. Only when the dust clears does the carnage become clear. Shattered pocket protectors. Singed Magic cards. Bludgeoned skulls that bear the wounds of a plastic lightsaber.

Such tension is only inflamed by Apple's advertisements, which deftly explains the differences between the Macintosh and the Windows computers. See if you can spot the bias.

Mac: Hey. 'Sup? I'm a Mac. I like to play hackeysack, throw Frisbees and listen to bands you're not cool enough to have heard of.

PC: I'm a PC! I like to play in traffic and watch "American Idol!"

Mac: You know that guy in your sociology class that never studies but always aces all of the tests? That's me.

PC: I once ate a pickle I found under the back seat of my car!

Mac: In high school, I was voted Most Likely to Break the Awesome Barrier. When I was in the stands, our football team never lost a game. There was an extensive application process and a twenty dollar fee to even be seen with me.

PC: I hung out with Band kids!

Yes, Apple's is the age-old story of the underdog who aspires to greatness, and then, once he gets there, turns out to be kind of an arrogant jerk about it.

In developing the Macintosh, Apple used the cunning strategy of creating an interface both attractive and intuitive.
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